1. For whom this policy is relevant
    2. Who is Blogmeter
    3. Why we collect Personal Data and from what sources
    4. How we use your Personal Data
    5. How long we keep your Personal Data
    6. With whom we may share your Personal Data
    7. How we protect your Personal Data
    8. Privacy practices of third parties
    9. Your privacy choices and rights
    10. API term of service


1. For whom this policy is relevant

  • This privacy policy addresses how we handle the personally identifiable information (“Personal Data”) that Blogmeter collects and processes about users of our Services (“you” or “your”).
  • This Privacy Statement applies to all users of our Services, excluding visitors to our website (pleas visit this page for futher informations).
  • This Privacy Statement explains how we collect, process, and use Personal Data about you.


2. Who is Blogmeter

  • Our company is Shibumi S.p.a. and we trade as Blogmeter (“we”, “us” or “Blogmeter”).
  • Our registered office address is at Piazza della Repubblica 32, 20100 Milan, Italy.
  • Our PARTITA IVA is 05836930965 and our REA is MI-1852474.
  • We act as the data controller of the Personal Data that we process about you.


3. Why we collect Personal Data and from what sources

  • We collect and collate information that you either directly provide or that we infer about you while using our Services. If you can be identified from this information, and it relates to you, then it will be your Personal Data. We may also collect data about you from public sources, advertising networks, internet service providers (ISPs), analytics providers, social networks and operating systems and platforms.
  • We collect data about you when you use any part of our Services. For example, if you are logged in to your Blogmeter Suite account, we will collect data as to how often you use Blogmeter Suite, what queries you created or amended, and other data about how you interact with Blogmeter Suite.
  • We collect data about the device you use to access our Services, including operating system details, web browser type, your mobile device identifier and mobile operating system, and the name of your ISP or mobile carrier. We may also collect and infer your general location (for example, at a country or city level based on your permission and/or device settings and jurisdiction).
  • We will indicate where any Personal Data we have requested is mandatory or optional. We will also explain the consequences should you decide not to provide information, which we have indicated is mandatory. In some circumstances, this may mean we are unable to provide you with a certain Service or product.
  • Our Services may contain links to third-party websites. Any access to and use of such linked websites is governed by the privacy policies of those third-party websites.


4. How we use your Personal Data

Primary use

  • We use data and content that you make available to us to provide the Services to you and to comply with our legal obligations. We also use data to audit, detect security incidents, protect against fraud or illegal activity, identify and repair errors, and conduct research and development for the improvement of our Services so that we can provide all of our users with a better experience.
  • We combine data about you across our different Services. We do not use algorithms to make automated decisions about you in violation of applicable law or in a way that produces a significant legal effect. Our legal basis for this type of data processing is that we have a legitimate interest in running our business and providing our Services to our customers, which includes providing technology that empowers our customers to act with more certainty in a way that is easy-to-access and use.
  • However, the legal basis for our processing of data may also be where we have your consent (for example, where consent is required to send certain marketing communications) or where the processing is necessary for compliance with our legal obligations (for example, where we receive requests from regulatory authorities).

Secondary use

  • We communicate with you in writing, via email. We may communicate transactional or service messages to you, such as welcoming you to our Services or informing you of scheduled downtime.
  • We may also send you marketing communications, on our own behalf or on the behalf of unaffiliated entities. Marketing communications may be sent to you, even if you do not have an account, if you have indicated to us that you wanted to receive such communication or as otherwise allowed by law. Regarding marketing communications, you can opt out of receiving future communications in the footer of each email we send to you. You cannot opt out of receiving transaction or service messages from us.


5. How long we keep your Personal Data

  • We will keep your Personal Data for as long as it is necessary for us to provide the Services.
  • However, if you request that we delete your data, we will also delete your data from our Services unless we are required to retain the data according to applicable law. We delete, deidentify, or anonymize any data about you as soon as it is reasonably practical, once you no longer use our Services.


6. With whom we may share your Personal Data

Any member of our company group

  • We may share your data with our subsidiaries, parent companies, and affiliates.

Unaffiliated entities

  • We may share your data with selected unaffiliated entities for legitimate purposes, for example:
    • business partners, suppliers, and sub-contractors – for the performance of any contract we enter into with them;
    • analytics, ISPs, and search engine providers – for analytics and improving our website and Services;
    • advertising networks and social networks – for marketing and communications;
    • government entities, law enforcement and others – for fraud protection, security and verification services;
    • for potential threats, violations and legal process;
    • to comply with the law;
    • prospective buyers – if a third party acquires us or our assets, your Personal Data may be part of the transferred company or assets.


7. How we protect your Personal Data

Secure servers

  • The servers that hold your data have administrative, technical, and physical controls to safeguard your data, including industry-standard encryption technology.

Usage restrictions

  • We prohibit members of our company group and relevant third parties from using your Personal Data:
    • to target and profile you on the basis of sensitive categories of Personal Data (e.g. health status, sexual orientation, political beliefs, etc.);
    • to single out individuals for unlawful or discriminatory purposes;
    • in any way that goes against the law, including data protection law.
  • If other entities process your Personal Data, we ensure there are adequate contractual and operational safeguards in place.


8. Privacy practices of third parties

  • This Privacy Statement only addresses our collection, processing and use (including disclosure) of your personal data. Our customers and other third parties may have access to your personal data and use it in other ways in accordance with their own privacy practices. We encourage you to familiarize yourself with the privacy statements provided by any platform you use to publish any data.
  • Please note that our Services use the Social Network API. Read the end of this document for further informations.


9. Your privacy choices and rights

Your choices

  • As a user, you are sometimes given the choice when it comes to sharing Personal Data with Blogmeter.
  • Where you have consented to our processing of your Personal Data, you can always withdraw that consent at any time. You can always review and change the privacy settings available on any browser or device you use to access our Services.

Your rights

  • You may have certain rights in relation to your data under applicable data privacy law. Depending on applicable law, you may:
    • request access to the Personal Data that we have about you;
    • ask us to update, rectify, delete, opt-out of the sale of or block your Personal Data;
    • request that we stop further use of any Personal Data we hold about you;
    • lodge a complaint about our use of your Personal Data with the data privacy authority of the country in which you live. If you have a complaint about our data practices, we do hope that you’ll reach out to us first, so we have a chance to address your concerns;
    • not be discriminated against for the exercise of your privacy rights.
  • Please note that we cannot always complete all requests. For example, we must keep certain records for financial reporting and compliance reasons or to continue to provide you with the Services. To exercise any of these rights, ask us questions, voice concerns please submit a verifiable request to us by emailing us at
  • Only you, or a person you have authorized to act on your behalf, may make a request related to your Personal Data. If you submit a request through an authorized agent, the agent must present signed written permission to act on your behalf, and you may also be required to independently verify your identity with us.
  • In order to protect your Personal Data, we may ask you or your authorised agent to provide additional Personal Data so that we can verify your identity. Any information that you provide will only ever be used as part of the process to confirm your identity and complete your request. In order to protect your Personal Data, if we cannot verify your identity, we will not be able to comply with your request.
  • Once you have submitted a request, you can expect an initial reply from the Blogmeter Team within a reasonable amount of time, dependent on where you live. Except where the law does not require or allow us to do so, any information we have of yours will be provided in an easily accessible and portable format once we have received your verifiable request. We will adhere to the appropriate response timeline that applies to you depending on where you live. We may request additional time if necessary in accordance with applicable law.


  • Our website and Services are not directed to children, and we do not knowingly collect Personal Data of such users.


10. API term of service

  • Our Blogmeter Suite uses API. In the following paragraph the version of any Social Network terms of services is available to be read.
  • Data are stored in a MongoDB database as json document format, structured to store textual content and numeric engagement values


  • Link Facebook Dev Policies (for Italy): here
  • Link Facebook Terms of Service (for Italy): here


  • Link TikTok Terms of Service: here
  • Link TikTok Privacy Policy: here


    • Link YouTube Terms of Service (for Italy): here
      • Youtube users can remove their access using the Google security settings page at this address.
      • Users can contact us with questions or complains about the privacy practices at email address:
    • Link Google Privacy Policy (for Italy): here

Blogmeter utilizes the YouTube API Services, and our users are agreeing to be bound by the YouTube Terms of Service (, Privacy Policy (, and API Services Terms of Service ( when engaging YouTube content and services through Blogmeter platforms.

As mentioned before, data are stored in a MongoDB database as json document format, structured to store textual content and numeric engagement values.


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